Why Personal Branding for Creatives Matters When it comes to standing out in the arts and entertainment industry, personal branding for creatives is not just a trend—it's essential. Personal branding helps artists and creatives truly shine by showcasing their unique talents, stories, and visions. Let's dive into why personal branding [...]
5 Mistakes To Avoid With Your Actor Brand Actors are more than just faces on screen or stage; the most successful actors have an actor brand that allow them to thrive. As an entertainment publicist for 20 years, I’ve seen a staggering percentage of actors overlook this critical aspect of [...]
2025 Marketing Strategy for Creatives As we approach 2025, it’s time to evaluate where you are in your creative career and set a clear marketing strategy for creatives that will elevate your brand. Whether you are an artist, musician, actor, or creative entrepreneur, personal branding and effective publicity can significantly [...]
Dandelion Highway Shines Bright with “We Are Gold” Single Release: November 22, 2024 Video Release: November 28, 2024 Irish Canadian folk duo Dandelion Highway are set to release the second single and video “We Are Gold” from their upcoming EP The Crossing recorded with Canadian producer, musician and composer Ron [...]
Irish & Canadian Folk Duo Dandelion Highway Release “Home” · Debut Single & Video “Home” To Be Released October 17, 2024 Craving modern Folk music uniquely steeped in Irish and Canadian singer-songwriter traditions? Then dive into the world of Dandelion Highway formed in 2023 by musical duo [...]
10 Effective Strategies to Promote Your Film in a Festival Are you an indie filmmaker looking for effective ways to promote your film at festivals? With the Toronto International Film Festival coming up, we will explore 10 publicity strategies that will help you grab attention, create buzz, and stand out [...]
How To Write A Musician Bio: A Step-by-Step Guide For music artists and bands, a compelling musician bio is essential. It helps you showcase your talents and get noticed by media and industry professionals. Your musician bio isn’t just a list of achievements; it’s a glimpse into your musical personality [...]
DIY vs. Hiring a Music Publicist: Which Route Should You Take? Hiring a music publicist can increase your exposure by securing media interviews and spotlights. However, with the costs involved you may be considering if you should take the DIY (Do-It-Yourself) approach. Both options have their pros and cons, and [...]
Indie Music Publicity: 5 Tips To Secure Press Coverage Indie music publicity can be a real hustle. You've got the talent and the tunes, but how do you get the spotlight shining your way? Fear not! I'm here to dish out some easy-to-digest, actionable tips on how to snag that [...]
Maybe It's Time To Give Up On Your Goals As A Creative My go to advice is "Never Give Up". While that’s usually great advice, sometimes it is time to give up on your goals as an artist or creative. No one wants to be a quitter, but quitting can [...]
