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Hello performing artists and industry influencers, 

Diane Foy, Arts & Entertainment, Pet Care Publicist, Creativity & Marketing Coach

I’m Diane Foy and I believe that you really can make a living from your creative talents. As a publicist, podcaster and coach, my mission is to educate, motivate and empower you to thrive in the arts with authenticity, creativity and purpose.

In my 15 years’ in public relations, I have helped hundreds of creatives increase their profile and secure international media coverage. The talent I have worked with includes actor, singer and author Mackenzie Phillips, Jane’s Addiction’s Perry Farrell, Oscar-nominated actor Robert Loggia, radio & TV personality Meredith Shaw, rock singer Sass JordanPretty Little Liars actor Tyler BlackburnGordie Johnson-led blues-rock band Big Sugar, legendary punk pioneers DOAand one of South Africa’s best-selling music acts of all time, The Parlotones.

Although I have collaborated with celebrities, I feel the most accomplished helping independent artists on their journey. After seeing many of my PR clients struggle with their creativity and branding I was inspired to become a certified life, business and creativity coach.

I have 25 years’ experience as a multi-passionate creative entrepreneur to share. My journey through photography, makeup artistry, journalism, public relations, marketing, artist management, jewellery design, and creativity coaching is the result of a lifelong passion for arts and entertainment.

As creative artists, you have the power to change lives with your talent, my purpose is to provide tools, resources, motivation, and support to ensure that the world gets to experience that power.


  • Music Business for Musicians ~ Metalworks Institute
  • Marketing, Publicity & Promotion ~ Metalworks Institute
  • Publicity & Promotion ~ Trebas Institute


  • Advanced Creativity Coaching ~ Dr. Eric Maisel, Creativity Coaching Association
  • Creativity Coaching ~ Dr. Eric Maisel, Creativity Coaching Association
  • Certified Coach Practitioner ~ Certified Coaches Federation
  • Certified Business & Entrepreneurship Coach ~ Transformation Academy
  • Business Branding & Marketing Strategy Coach ~ Fearless Entrepreneur Academy
  • Certified Life Coach ~ The Academy of Modern Applied Psychology
  • Certified Life Purpose Coach ~ Transformation Academy
  • Motivation Coach ~ Empowerment Expert Academy

PSYCHOLOGY: (all current study)

  • Certified NLP Practitioner ~ The Academy of Modern Applied Psychology
  • Master Your People Skills ~ Vanessa Van Edwards, Science of People, Creative Live
  • The Power of Body Language ~ Vanessa Van Edwards, Science of People, Creative Live
  • Digital Body Language ~ Vanessa Van Edwards, Science of People
  • Body Language for Entrepreneurs ~ Vanessa Van Edwards, Science of People


  • Entertainment Management (Diploma)~ Trebas Institute
  • Freelance Writing, Non-Fiction (Diploma with Highest Honors)~ ICS
  • Hairstyling for Makeup Artists ~ George Brown College
  • Makeup Artistry ~ Blanche MacDonald Centre
  • Fashion Styling ~ Blanche MacDonald Centre
  • Professional Photography (2-year Diploma) ~ Langara College, VCC

Diane Foy is a hard worker and straight shooter who offers keen insight into the world of entertainment publicity, as well as guidance on how to make the most of every opportunity. It was a pleasure working with her at TIFF 2018!”

Actor Julian Bailey At Tiff 2018

"It's a pleasure working with Diane who has a passion for publicity and jumps in with both feet on the projects she works on. Diane works hard to make sure every possible angle is covered that could give the most impactful exposure. We love working with her!"

Ebonnie Rowe

"Diane Foy's talent and skill to engage with multiple aspects of PR were hugely impressive. I have rarely met anyone who was as adaptable or creative as Diane was during the time we worked together. She secured some brilliant international media coverage."

Tim Arnold

"D.O.A. has worked with Diane Foy for over a decade and she has consistently delivered features and cover stories in both the mainstream and alternative media. She has been intuitive at sorting out the best approach for individual promo campaigns, outstanding work!"

"Whenever we have been to Canada, Diane has stepped up, gotten us great press, and brought good people into our circle."

Perry Farrell

“Diane is so great to work with. She secured the very first review for my debut EP, which also was one of the greatest reviews I have ever gotten. Working with Diane is working with a publicist who truly cares about you, and cares about your success.”

NJ Taylor

“Diane Foy is one of a handful of publicists that are actually down to earth and treats people like human beings instead of automatons. She gets the job done with minimum stress and maximum efficiency. I so appreciate her!”

Sass Jordan

"Diane is highly charismatic and really cares about her clients, ensuring they are at the right events at the right time, meeting the right people in order to help them build their brand."

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