With more than 14 years’ experience in public relations through her company Skylar Entertainment, Diane Foy has established a reputation as an honest, dedicated and creative consultant. From international celebrities to local indie projects, she has effectively driven brand growth by implementing strategic and targeted public and media relations initiatives.
Since 2003, Diane has provided publicity, management and consulting services to the music industry and has represented artists in rock, pop, country, jazz, R&B, hip hop and new age from all over the world.
As an active FACTOR Juror, Diane knows what it takes to launch a successful album release and has acted as a mentor or participated in panels for Canadian Music Week, Music Ontario, Indie Week, North by North East and the Northern Ontario Music & Film Conference.
Media outlets have sought her out for interviews including Straight Talk on Sun News Network (PR crisis management for celebrities), CanWest News (image & branding), Indie Can Radio on XM (music industry & PR), chartattack (music industry & PR), fyi Music (Queen of the Industry), Canadian Music Network and Spill Magazine (industry expert).
FILM & TV
Diane has represented actors and films at top events and festivals including Toronto International Film Festival, Hot Docs, Reel World, Italian Contemporary, Canadian Cinema Editors Awards, Daytime Emmy Awards and Hollywood red carpet premiers. For three years she was the director of public relations & social media for the Female Eye Film Festival representing all films in addition to the festival.
Film conferences and media have sought Diane out as a panelist and industry expert including the Northern Ontario Music & Film Conference, Female Eye Film Festival, Reel Indie Film Festival, Indie 101, Straight Talk on Sun News Network (PR crisis management for celebrities) and CanWest News (image & branding).
ARTS & LIFESTYLE
Diane’s expertise in arts & lifestyle includes the beauty, fashion, visual arts, travel, pet care, and health & wellness industries. She has represented artists, art galleries, performers, authors, retail stores, lifestyle brands, conferences, workshops, events, charities, and causes.
Strategy & Consulting:
- Media Relations
- International Music Blogs Publicity
- Talent or Brand PR
- Festival PR
- Media Kit Development
- Personal & Business Branding
- Digital Marketing
- Social Media
ARTISTS: Abstract Artform, Acres of Lions, Audio Playground, Before the Flood, Beyond The Mountain, Big Sugar, BMBSHL, Brian Byrne (I Mother Earth), Buck Brothers, Cee Knowledge (Doodlebug of Digable Planets’), Celia Palli, Chris Koster, Crash Kelly, D.O.A., David Martel, Dearly Beloved, Eli T, ESMA, Eugene Ripper, Federal Lights, Fernando Saunders (Lou Reed), Five Alarm Funk, Flo, Frixion, Georgia Germein, Go For The Eyes, Gordie Johnson, Grady, Heather Ballentine, Hennie Bekker, Hyena Dog Robbery, Imaginary Cities, Jasmine Richards, Jeff Dalziel, Joe Keithley, Karina Es, Kat Lucas, KingDoom, Laure Shang, Les Stroud, Lily Frost, Lindsay Broughton, Living Proof, Mandy Kane, MC Shadow, Meredith Shaw, Mink, Neil Leyton, NJ Taylor, North Easton, Onlyforward, Paul James Berry, Peasant Moon, Perry Farrell (Jane’s Addiction), Peter Katz, Phil Solem (The Rembrandts), Return for Refund, Sass Jordan, Satellite Party, Sean Ashby, Sean Kelly, Shameem, Shane Chisholm, Sonia Funk, Stand, Stephanie Braganza, Stephen Farrell, Suitcase Sam, Tacoma Redd, Tara Priya, Tim Arnold, The Blackchords, The Flairs, The Jamestown Union, The Jefferson, The Joys, The Maladies of Adam Stokes, The Morning Stars, The Parlotones, The Pointed Sticks, The Salads, Troiano, Turn Off The Stars, 22-Pistepirkko, We Are The Corner, Willie Ames, Xenia Dunford
RECORD LABELS & MANAGEMENT: Sudden Death, Kindling Music, The Management Trust, Cordova Bay, Curve Music, Orange Label, Fontana North, Cerberus Artists, Sovereign Entertainment, Fading Ways, Stephen Carroll (The Weakerthans), David Edwards (INXS, Mink), Opening Day Entertainment Group, Inc., Music Mentor Productions, RCD Music, and more.
EVENTS: Skylar Entertainment’s 1st to 4th Filmmaker Music Series during TIFF, Sean “Diddy” Combs Grammy Awards After Party at the Playboy Mansion, IMSTA Festa, Guitar Workshop Plus, The Parlotones 3D/2D Live Rock Theatre Event Global Broadcast and various CD Release Parties, Tours and Showcases.
FILM & TV
FESTIVALS & EVENTS: 8th – 10th Female Eye Film Festival (FeFF), 2nd & 3rd Canadian Cinema Editors Awards, 1st – 4th Film + Music Social during TIFF, Toronto Eco Film Financing Conference during TIFF
ACTORS: Alanna Masterson, Art Hindle, Brittany Allen, Carson Kressley, Hallee Hirsh, Jasmine Richards, Jayne Eastwood, Karen Black, Leslie Hope, Mackenzie Phillips, Marianthi Evans, Marthe Bernard, Michael Barbuto, Michael Pare, Mancuso, Robb Wells, Robert Loggia, Robert Mangiardi, Tyler Blackburn, Veronika London.
FILMS: A Lot Like You, Abandon Me, Along The Road, Amazon Falls, Assume Nothing, Atlantic Crossing: A Robot’s Daring Mission, Beat Down, Beirut Hotel, Billy Bishop Goes To War, Black Ocean, Burlesque Assassins, Diving Into The Unknown, GayKeith, Happy Pills, Here I Am, In The Woods, Lady Lily: Adventures in God’s Country, Little Black Dress, Mental, My Slave Sister Myself, Noise and Resistance, No Man Is An Island, Nothing Special, Out Late, Patient 17, Peach Plum Pear, Real Gangsters, Small, Stupid and Insignificant, 16 to Life, II, The Good Son, The High Cost of Living, The House, Treasures from the Rubble, Union Square, Yes Madam, Sir.
TV: Arbor Live on APTN
ARTS & LIFESTYLE
ART: Todd White at Liss Gallery, Richard Riverin at Liss Gallery, Max The Mutt Animation School, Dave Ross, Comic Illustrator, Johnathan Roy, Photographer
AUTHORS: Carrie Borzillo (Nirvana: In The Words of the People Who Were There, Cherry Bomb), Drew Clementino (Afghan Dust), Stephen Aaron Grey (Ant Farm)
BEAUTY: (PR) John Battaglia (Rockstar Image), Trademark Artists Agency Launch
CONFERENCES & WORKSHOPS: Female Eye Film Festival, Guitar Workshop Plus, IMSTA Festa (International Music Software Trade Association), Max the Mutt Animation School, Toronto Eco Film Finanacing Conference during TIFF
BURLESQUE: Burlesque Assassins Film & Performance Tour (with Roxy D’Lite, Armitage Shanks, Kiki Kaboom, Koko La Douce, Kitten De Ville, Amber Ray), Miss Mitzy Cream’s Kitten Revue Tour
RETAIL: Kops Records 2nd Store Opening, Sunrise Records Record Store Day
CHARITY & CAUSES: Amanda Todd Legacy Fund, AngelWish, CAMH, Humane Society, Interval House of Hamilton, Jasmine Richards the Anti-Bully, Jennifer Ashleigh Children’s charity, Make-A-Wish, Mental Health Camp, Ottawa Youth Services, The Girl with Pinhead Parents, Unison Fund, AngelWish.org, War Child, We Day, Youth Day.
TV: Entertainment Tonight, etalk, Marilyn Denis, Canada AM, Much Music, Much More Music, YTV, Breakfast Television, Sun TV, The Rush, Out There With Melissa DiMarco, Daytime, MTV, CTV Morning Live and more.
Radio: CBC, SiriusXM, Newstalk 1010, Proud FM, The Edge, CFox, The Shore, Indie Can, Power 97, CIUT, The Bear, The Rock, KRock, Rock 102, The Goat, 680 News, Westwood One/CBS Radio and more.
Magazines: Variety, Hollywood Reporter, YYZ Magazine, Music & Musicians, Canadian Musician, Exclaim, Chatelaine, Canadian Health & Lifestyle, Lush Magazine, Moving Pictures, ReelScreen, Documentary Magazine, Fashion Magazine, Elle Canada and more.
Newspapers: Every major weekly and daily outlet across Canada and beyond.
Online: Toronto Film Scene, POV Magazine, Cinema Axes, Northern Stars, Addicted Magazine, BlogTO, Huffington Post, AOL, MSN, Yahoo, Cinemaaxis, Spill Magazine, Grayowl Point, Samaritan, A Music Blog Yea, Panic Manual, Said the Gramophone, FYI Music, Curve Magazine, Gay Times, LOL, Pink News, Fused Magazine, Gay Star News and more.
Diane Foy's talent and skill to engage with multiple aspects of PR were hugely impressive. I have rarely met anyone who was as adaptable or creative as Diane was during the time we worked together. She secured some brilliant international media coverage.
"D.O.A. has worked with Diane Foy for over a decade and she has consistently delivered features and cover stories in both the mainstream and alternative media. She has been intuitive at sorting out the best approach for individual promo campaigns, outstanding work!"
"Whenever we have been to Canada, Diane has stepped up, gotten us great press, and brought good people into our circle."
“Diane Foy is one of a handful of publicists that are actually down to earth and treats people like human beings instead of automatons. She gets the job done with minimum stress and maximum efficiency. I so appreciate her!”
“Diane is so great to work with. She secured the very first review for my debut EP, which also was one of the greatest reviews I have ever gotten. Working with Diane is working with a publicist who truly cares about you, and cares about your success.”
“Diane accomplished a lot on very short notice when she handled Diving Into The Unknown’s North American festival premiere at Hot Docs”
Diane Foy has shown a truly professional, reliable and efficient work ethic that is rare in this industry."
"Diane was amazingly dedicated to getting as much exposure for our event as possible & she succeeded beyond our expectations."
"Diane has done an outstanding job with the publicity of the Female Eye Film Festival and has continuously secured major media coverage for our films and talent."
I had interviews in pretty much every city on the last national tour. Diane also went above and beyond in pitching me to industry and spreading the word.
"Diane Foy worked tirelessly as the publicist for the world premiere of Yes Madam, Sir at the Toronto Int Film Festival. It was a hectic schedule with five public and press/industry screenings as Diane worked around the clock to organise and liase with print, radio and TV media to raise the profile of our independent production. What resulted was a huge buzz surrounding the film with packed houses at all screenings."